URBNevents joined **KSAT 12** to celebrate San Antonio’s Texas heritage and help kick off the 2020 San Antonio Stock Show & Rodeo during the **Western Heritage Parade and Cattle Drive Hoedown**. The annual celebration brought downtown San Antonio to life with longhorn cattle, sheep, more than 500 horses, and over 1,000 participants.
For the event, URBNevents provided a **Roaming Photo Booth** featuring both photo capture and a newly introduced video feature. Guests inside the KSAT Korral were able to enjoy an interactive mobile photo experience while capturing memorable images and video content throughout the celebration.
The roaming setup was a perfect fit for the energetic outdoor event, allowing the booth to move directly to guests instead of keeping the experience in one fixed location. Combining photography and video helped create a flexible, engaging activation that matched the excitement of the parade while giving attendees memorable content to enjoy and share.